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#CurtsyCares CurtsyCelebrates Trending

Celebrating Juneteenth Today & Everyday

Juneteenth is the oldest nationally celebrated commemoration of the ending of slavery in the United States. Styles and cultures have been taken away from Black people for decades to be reclaimed as something more “trendy” or “appropriate.” There is a double standard between POC and white people when it comes to the fashion industry. Microaggressions frequently bash Black people for wearing the styles that they originated. Appreciating the culture rather than appropriating it comes with advocating for Black lives.

Like many trends, the bucket hat was initially invented purely for function. Often referred to as a “fishing hat”, bucket hats were first introduced in the 1900s to protect farmers and fishermen from the rain. It wasn’t until the 1960s that the bucket hat would be adopted as a high fashion item. In the 1980s, the hat became popular with rappers and remained a staple of street fashion into the 1990s. More recently, it has re-emerged as a fashion catwalk item after being sported by celebrities such as Rihanna and Megan Thee Stallion.

One of the latest trends ruling Pinterest, creative acrylic nails are everywhere from runways, to fashion magazines, and to bustling salons. However, as intricate nail art enters the mainstream, Black women are being left out of the conversation that they started. Acrylic nails are still frequently labelled as ‘trashy’, ‘cheap’ and ‘ghetto’ when worn by a black woman. It’s important to be respectful as a non-POC when choosing to wear nails and to change the rhetoric to give credit where credit is due.

Today’s modern luxury brands have built their businesses on conspicuous consumption—and very loud logos—all thanks to the works of Daniel Day, better known as Dapper Dan. In the ‘80s, the Harlem-based designer began dressing hip-hop’s top artists by using fabric splashed with knock-off designer insignias and that he’d use to customize virtually anything.

Despite the negative stigma regarding women preferring hoop earrings (we all know the saying), the style has remained a favorite among some of the most influential pop-culture figures in history, including Diana Ross and Janet Jackson. Now, the once-forbidden style has evolved into an essential fashion accessory.

The sneaker craze came about because people in the Black community showed that sneakers could be more than an item worn while playing sports. Sneakers could be inventive, stylish, and the defining piece of an outfit. They were particularly popular among Black youth in the 70s and 80s. Now, sneakers are a large part of pop culture and a person’s shoe collection can speak volumes. Sneakers became a symbol of identity, status, and belonging within Black communities—and the same continues to be true today.

Tracksuits have been a defining piece of people’s wardrobes for years. Athletes wear them, your favorite mean girl had them on in movies, and celebrities wear them while out and about. They’re the perfect piece of fashion that’s comfortable yet stylish. In the rap world tracksuits were a street style staple, designers like Kimora Lee Simmons created an empire by selling velour tracksuits through Baby Phat. The tracksuit is a coveted item because the Black community made it so, yet not a lot of people acknowledge this.

After the past year of staying at home, baggy clothes have become all the rave. Skinny jeans are out, and straight-leg mom jeans are in. The origins of the oversized clothing trend dates back to the ’80s hip hop era, and stems from black communities and families, as well as financial hardships. The improper sizing was due to clothes being handed down from older family members in order to save money, and soon, rappers would begin to perform in larger, baggy clothing, to create a more casual environment and resonate with audience members.

Head-wraps and silk headscarves are ruling the summer trends this season. And there’s no question why – whether it’s to look luxurious or conceal a bad hair day, silk headscarves can make an outfit. It is however important to recognize the origin of this trend and what it represents. Born into slavery, reclaimed by Black women, the headwrap is now a celebrated in the fashion industry to express style and identity.

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SOURCES:
https://missionmag.org/the-rise-and-fall-of-logomania/
https://hellogiggles.com/beauty/nails/acrylic-nails-appropriation/
https://www.crfashionbook.com/fashion/a21967443/history-of-bucket-hat-fashion/
https://zenerations.org/2020/07/26/7-fashion-trends-that-originated-from-black-culture/ https://www.naturallycurly.com/curlreading/hairstyles/the-history-of-headwraps-then-there-and-now

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Curtsy Comeback Guest Post Trending

Comeback Queens 👑: Coach

💭 I can clearly remember my FIRST designer bag because let’s be honest, it makes you feel so cool to whip it out before you are about to leave the house! You carry your chapstick, maybe a wallet and your phone and anything else you can fit inside. 👛 For some, their first bag will be from different places, but mine was most certainly from Coach. It was a cute little wristlet that fit a few things that I needed in high school – so not much if we are being honest!

Coach really disappeared off the radar for years but it is making a comeback so time to pull out your old bags, shoes and other accessories with the famous C on them. The comeback has made its way into malls, online and on social media, so it must really be something to talk about! Let’s take a closer look at the rise, fall and bigger rise of Coach overtime so you are fully ready for it! 

Coach History 

In 1940s Manhattan, the first Coach bags were inspired by the design of a baseball glove with tan, high-quality leather, stitched together with perfection. In 1962, Bonnie Cashin was hired and the whole brand got a major upgrade. Cashin’s motto was to “make things as lightweight as possible, as simple as possible, as punchy as possible, and as inexpensive as possible which led Coach to become the place to find affordable luxury. As Lew Frankfort became the CEO in 1979, a new era was welcomed where Coach was a household name brand. 

Coach in 2000s

While Coach had an issue with being considered luxurious and affordable at the same time, it did leave room for a new branding to be added to the bags. The known “C” that is on so many of the Coach pieces makes the brand easily distinguishable from just any bag but it led to tons of knock offs being created to mimic the brand. The thing that makes a designer bag wanted by the public is a feeling of exclusivity – Coach lost that.

This coupled with the fact that Coach began to focus so much on sales so they opened stores EVERYWHERE, malls, side stores, outlets and more, it just became so accessible that it was always on sale too. This impacted the quality of the bags negatively as well. There were other affordable luxury brands gaining popularity as well in Tory Burch, Michael Kors and Kate Spade to name a few. 

Coach’s Rebrand

In the end of 2020 and into this new year, Coach scaled back on stores, stopped continuous sales and started working to bring back the quality and exclusivity of the brand. A new demographic has been focused on too, in hopes that sales will begin to rise again in their bags. The focus originally being on Suburban moms proved to not be as valuable as a younger customer with more disposable income. Hopefully these new changes will result in a new amount of growth for this brand!

There is a new push in sustainably creating their products from upcycled leather and recycled plastic as well as new bags, shoes, and other beauty and accessory products to fit the new generation! If you’d like to get your hands on this brand comeback, this week’s sale on Curtsy is on Coach! We hope to see you on the app!

Source: https://fridayscoop.com/brief-history-of-coach/

Last month we highlighted comeback kid Abercrombie. Stay tuned to see what other trends we uncover 🕵🏽‍♀️ …

 💃🏾 Meet the author & shop her Curtsy closet!
photo of blog author, nikki
Nikki’s one of the content creators over on the Curtsy social channels! She has loved so many pieces that she’s bought from sellers on the app to help expand her girly + feminine, cottagecore style!

Also, for this week only, 15% off all Coach on Curtsy.
Sale valid 6/13-6/19/21

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INSPO Trending

Comeback Queens 📈: Abercrombie

So let’s take a little trip back to 2009 shall we… 💭 your parents just dropped you and your friends off at the local mall where you are all walking around on a Saturday afternoon and you see THE store. Abercrombie. It’s dark, it’s loud and it is so COOL. You want all the floral prints, the denim and the huge logos to make sure EVERYONE knows where you shop. This time in so many of our lives is remembered so clearly but you probably stopped shopping there a couple years later…

But — it’s 2021 now and Abercrombie is making a comeback to an online and in-store shop near you. We wanted to take you down memory lane to Abercrombie’s past and share what it has to offer now in the future. Let’s see if you will be making your way back in the store soon.

A Little Abercrombie History

I’m not sure if you remember the huge logo on Abercrombie pieces in the past that have “1892” on them but it was by no coincidence – that is when the brand was founded. It was originally created as a fishing and hunting gear brand by David T. Abecrombie and a few years later Ezra Fitch purchased many shares – leading to the name Abercrombie & FItch.

The massive, 12-story building in New York sold men’s + women’s clothing through the years, even to famous names like John F. Kennedy + Ernest Hemingway. 

Abercrombie in the 2000s

Through the rest of the 1900s, the company continued to grow and sink with the economy and in the 1990s, Mike Jefferies took over as CEO which would change the brand forever. The perfect models, the unrealistic beauty standards, discimination, lawsuits for indecency, excluding different races, plus sized clothing and more came with him and almost ended the brand – until its recent rebrand with a new CEO…
old abercrombie ad, early 2000s, black and white, large logos

Abercrombie’s Rebrand

In 2017, Fran Horowitz became the CEO of Abercrombie and turned over a new leaf with the brand top to bottom. New inclusive sizes, brighter stores and more classic and timeless pieces for an older target audience brought Abercrombie back from the dust. Now you can go into a smaller, more welcoming store with brighter lights, quieter music and more inclusive size ranges. 

The brand has become a huge advocate for representation and equality by partnering with The Trevor Project and the Steve Fund which donates to the LGBTQ+ and the mental Health of BIPOC respectively. The message is clear and it shows through their ads, media, partnerships and new styles. Some trends to look out for from A & F are their bathing suits, jeans, pride collection and more! When heading back into the mall or online shopping, take a look at what the brand has to offer now because it does not disappoint! Start your search with Curtsy today.


🗣️ Also, for this week only, 15% off all Abercrombie on Curtsy.

Sale valid 5/16-5/22/21

Stay tuned to see what other trends we uncover 🕵🏾‍♀️…

💃🏽 Meet the author & shop her Curtsy closet!
photo of blog author, nikki
Nikki’s one of the content creators over on the Curtsy social channels! She has loved so many pieces that she’s bought from sellers on the app to help expand her girly + feminine, cottagecore style! Check out her Curtsy Closet to see when she adds some items to it next!

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INSPO Trending

April 2021: Most Loved 😍

We wanted to give you the inside scoop. Here’s what’s been trending with our Curtsy community this past month!

🤠 You guys loved these categories…


Matching athleisure sets, crop hoodies, crewneck sweaters. Whether you’re working from home or remote learning, pandemic living allowed us to dress super comfortable for the past year+ so we totally get it!


We saw you give a lot of love to bucket hats, Airpod cases, keychains, and iPhone accessories. The best (and most affordable) way to upgrade your outfit is to swap out your accessories!


Formals? Graduation dresses? Weddings? Or just an outdoor brunch? We got you covered all April and throughout the rest of Spring, Summer, etc…

📈 Top trending brands…

Tried and true. Whether it’s a skort, high top sneaks, or your new everyday cropped crewneck sweater, Nike has it all and we’ve got endless supply for less $ on Curtsy.


American Eagle’s denim has had a permanent place in our closets for the past decade and is certainly making a comeback! They’ve got killer one piece and high waisted swim too so keep your eyes our and your “love” lists updated on our app.


Talk about comebacks! PacSun has made a resurgence on our love lists. See if you can shop Emma Chamberlain’s PacSun picks for less on Curtsy.

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