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CurtsyCelebrates INSPO

AAPI Owned Brands on Curtsy 🌸

While it’s still Asian American Pacific Islander (AAPI) Heritage month, we wanted to celebrate by highlighting some awesome AAPI owned brands available on Curtsy & beyond. 💛🤎 For some inspo by style, peep the below 👇🏽

It Doesn’t FitLet’s be real. We’re still coming out of a pandemic so if you want to transition out of your matching sweat suits and athleisure, go on with your bad self. Brands like Comme des Garçons, Uniqlo, and even higher end brands like 3.1 Phillip Lim do street style real well.


Or maybe you have allllll the postponed & everyone-who-got-engaged-during-quarantine weddings to attend? Don’t worry, we got you there too. Jenny Yoo does great bridesmaids dresses but also has some great wedding guest options. And we can’t forget about Oscar de la Renta (of which 1/2 of the amazing design team is Laura Kim), and Vera Wang.



Ok but really though, who is excited for vax girl summer? 🙋🏻‍♀️ With brands like Derek Lam, Jason Wu, and Anna Sui, we’ve got you covered with our deals on tops, dresses, denim, sunnies, and more on Curtsy. Also, don’t forget Uniqlo and our girl Vera Wang also do a mean slip midi dress.

Still in a shopping mood? Check out these AAPI-owned ✨beauty & accessory brands✨:
Glow Recipe 💋
Live Tinted 🌞
Jins Eyewear 🕶️
Coco Floss 🦷

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INSPO Trending

Comeback Queens 📈: Abercrombie

So let’s take a little trip back to 2009 shall we… 💭 your parents just dropped you and your friends off at the local mall where you are all walking around on a Saturday afternoon and you see THE store. Abercrombie. It’s dark, it’s loud and it is so COOL. You want all the floral prints, the denim and the huge logos to make sure EVERYONE knows where you shop. This time in so many of our lives is remembered so clearly but you probably stopped shopping there a couple years later…

But — it’s 2021 now and Abercrombie is making a comeback to an online and in-store shop near you. We wanted to take you down memory lane to Abercrombie’s past and share what it has to offer now in the future. Let’s see if you will be making your way back in the store soon.

A Little Abercrombie History

I’m not sure if you remember the huge logo on Abercrombie pieces in the past that have “1892” on them but it was by no coincidence – that is when the brand was founded. It was originally created as a fishing and hunting gear brand by David T. Abecrombie and a few years later Ezra Fitch purchased many shares – leading to the name Abercrombie & FItch.

The massive, 12-story building in New York sold men’s + women’s clothing through the years, even to famous names like John F. Kennedy + Ernest Hemingway. 

Abercrombie in the 2000s

Through the rest of the 1900s, the company continued to grow and sink with the economy and in the 1990s, Mike Jefferies took over as CEO which would change the brand forever. The perfect models, the unrealistic beauty standards, discimination, lawsuits for indecency, excluding different races, plus sized clothing and more came with him and almost ended the brand – until its recent rebrand with a new CEO…
old abercrombie ad, early 2000s, black and white, large logos

Abercrombie’s Rebrand

In 2017, Fran Horowitz became the CEO of Abercrombie and turned over a new leaf with the brand top to bottom. New inclusive sizes, brighter stores and more classic and timeless pieces for an older target audience brought Abercrombie back from the dust. Now you can go into a smaller, more welcoming store with brighter lights, quieter music and more inclusive size ranges. 

The brand has become a huge advocate for representation and equality by partnering with The Trevor Project and the Steve Fund which donates to the LGBTQ+ and the mental Health of BIPOC respectively. The message is clear and it shows through their ads, media, partnerships and new styles. Some trends to look out for from A & F are their bathing suits, jeans, pride collection and more! When heading back into the mall or online shopping, take a look at what the brand has to offer now because it does not disappoint! Start your search with Curtsy today.


🗣️ Also, for this week only, 15% off all Abercrombie on Curtsy.

Sale valid 5/16-5/22/21

Stay tuned to see what other trends we uncover 🕵🏾‍♀️…

💃🏽 Meet the author & shop her Curtsy closet!
photo of blog author, nikki
Nikki’s one of the content creators over on the Curtsy social channels! She has loved so many pieces that she’s bought from sellers on the app to help expand her girly + feminine, cottagecore style! Check out her Curtsy Closet to see when she adds some items to it next!

👍🏽 Follow us for more Curtsy love!
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#GirlBoss Guide INSPO

Still on the hunt for your graduation dress? 🎓

Congrats grad! 👏🏾 It’s graduation season so of course, the search for the perfect white dress is ON! Whether you want something more casual or a dress you’ll remember for years, there will be photos so it is a day you’ll want to look great for. We’re sharing some of our favorite picks from brands to help find a white dress for the day. These brands are all available on Curtsy too so keep a look out there for deals.

Free People is a long-time favorite of many but it is such a great place to find timeless, boho pieces like a great white dress for graduation! There are so many you can also find on Curtsy right now!

An Australian brand with some really cute and trendy white dresses! You’ll stand out in any Hello Molly piece and have a dress you can also wear again and again.

A great place to find affordable pieces for any occasion but especially for a good white dress! There are so many cute dresses uploaded to Curtsy from ASOS regularly too!

If you want a memorable dress that is super unique and show stopping, definitely take a look at For Love and Lemons. It is on the pricier side but it will last forever and so it is worth the investment.

LoveShackFancy is another shop that is on the pricier side but totally worth it! The dresses from here are a frilly, lacy, boho girls’ dream and they never disappoint. You can even check out Curtsy for their dresses too!

Other brands, we 🤍 for both graduation & everyday :

  • Petal + Pup | Another Australian brand that has the best dresses for any season or occasion. They have a huge selection of white dresses on their site and the quality is so amazing considering they are relatively affordable too.
  • Reformation | Reformation is a well known sustainable brand that creates truly gorgeous pieces. They have a huge amount of white dresses that will look amazing on your graduation day.
  • Revolve | There are hundreds of white dresses to find on the Revolve website and on the Curtsy app! Whether you are looking for something more well-known or a less known brand, it can be found on Revolve!
  • Show Me Your Mumu | Another staple for great dresses that you’ll love! Show Me Your Mumu has the cutest collection of dresses so you will find that white dress for the day!
  • Lulu’s | Lulu’s is the one stop shop to find the perfect dress for any occasion, so of course it would be great for graduations! There are SO MANY on the Curtsy App already so if you love this store, take a look there too.

💃🏽 Meet the author & shop her Curtsy closet!
picture of author Nikki
Nikki’s one of the content creators over on the Curtsy social channels! She has loved so many pieces that she’s bought from sellers on the app to help expand her girly + feminine, cottagecore style! Check out her Curtsy Closet to see when she adds some items to it next!

👍🏽 Follow us for more Curtsy love!
https://www.instagram.com/curtsy/
https://www.facebook.com/curtsyapp/
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https://www.tiktok.com/@curtsyapp
https://www.linkedin.com/company/curtsy/

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#GirlBoss Guide Guest Post

🖐🏽 Tips for Cleaning Out Your Closet

So we have all been there, standing in our closet – full of clothes – yet, we are thinking to ourselves… I have got NOTHING to wear! Whenever this happens I know it is time to sell some clothes on Curtsy to make some cash, and buy some new pieces that are fresh and exciting! I am going to give you five easy tips to help you decide when an item of clothing is ready to go!

It Doesn’t Fit

Our bodies are constantly changing and we often find ourselves holding on to pieces we “could fit again” in the future, but that is a sign to SELL! If you still love the item, and it is gently used, but you just don’t fit it anymore, it is time to let it go! Someone else will get a better use out of it! ♻️

Not Your Style Anymore

As I said before, trends are ALWAYS changing so if you don’t like an item anymore, there is no reason to hold on to it! We are constantly looking for something new to add to our wardrobe, and so the item that you found in the bottom drawer from your preppy phase in high school can be passed on to the Curtsy closet! 👡

You’ve Gotten Your Use Out of It

We purchase so many items because we need them for special occasions or we have outgrown it, but we hold on to it for a rainy day! If it’s served its purpose – it is time to LET IT GO and give it to the Curtsy Closet! ✌🏼

You Won’t Wear it Again

This tip goes hand in hand with the last one – if you know for a fact that you will never wear a certain trend, print or style ever again, there is absolutely no reason to still keep it in your drawers! You should sell it, get some cash for it and use that money to get an iced coffee, a new trend you love or something special you’ve been saving up for! 💖

It Doesn’t Bring You Joy

Like Marie Kondo said, “Does this spark joy?” If it does, keep it and if not – let it GO! We love to hold on and keep things just to have, but it is so nice when your collection is organized and you can sell what no longer serves a purpose in your wardrobe! So why not add it to your Curtsy closet for some $$$! 💸

💃🏽 Meet the author & shop her Curtsy closet!
picture of author Nikki
Nikki’s one of the content creators over on the Curtsy social channels! She has loved so many pieces that she’s bought from sellers on the app to help expand her girly + feminine, cottagecore style! Check out her Curtsy Closet to see when she adds some items to it next!

👍🏽 Follow us for more Curtsy love!
https://www.instagram.com/curtsy/
https://www.facebook.com/curtsyapp/
https://twitter.com/curtsy
https://www.tiktok.com/@curtsyapp
https://www.linkedin.com/company/curtsy/